Rethink Reading

Alexandra Spichtig, Ph.D.

Alexandra Spichtig leads the Reading Plus Research Team. The team’s mission includes efforts to continually assess current instructional strategies and explore new instructional approaches. The goal of these efforts is to ensure that students are provided with effective instructional opportunities that help students experience success and develop the reading skills, confidence, and motivation needed to support further learning.  Alexandra started her career as an educator in Switzerland, where she held positions as a classroom teacher, music teacher, skiing teacher, and volleyball coach. After moving to the US, Alexandra earned a master’s degree in teaching English as a second and foreign language, and later, a doctoral degree in instructional design for online learning. Her dissertation was on the effects of electronic text presentation formats on silent reading fluency and comprehension development. In 1996, Alexandra first met Mark Taylor, current CEO of Reading Plus, and his dad, Stan Taylor, the founder of Reading Plus.  Stan introduced her to the importance of reading efficiency and the significance of visual and perceptual skills as they relate to reading. This resonated with her because of her past experience as a classroom teacher in Switzerland. She joined the company in 1997. Over the ensuing years she held a series of positions moving from a project editor to project manager, director of development, and then Chief Research Officer in 2010. Moving Reading Plus onto the Internet was a massive undertaking which increased both the need and the opportunity to monitor and improve the reliability, validity, and efficacy of the various program components. Alexandra leads these efforts in an attempt to continuously improve instruction and make the most of the time we have with each student.

Recent Posts

Physical Domain: Tips For Building Lifelong Readers

Posted by Alexandra Spichtig, Ph.D. on Nov 28, 2016 6:00:00 AM



What do Musicians and Readers have in Common?

As your eyes navigate across this line of text, are you aware of the physical process taking place? Probably not. For proficient readers, the physical act of reading happens effortlessly and automatically. But for many of our struggling readers, the physical act of reading is inefficient and exhausting. These readers expend energy on the process of reading, rather than on comprehension. How can we expect our students to learn from reading--and enjoy what they are reading-- if the act of reading is physically difficult for them?

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Topics: Research

The Impact of Reading Plus on Student Achievement

Posted by Alexandra Spichtig, Ph.D. on Oct 20, 2016 6:00:00 AM


We've always relied on research to guide us toward the best ways to help students become better readers.  In fact, the museum in our office displays equipment used in our research and reading clinics that dates back to 1933.

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Topics: Research

New Research Published in RRQ

Posted by Alexandra Spichtig, Ph.D. on Apr 19, 2016 4:00:00 AM

Greetings from the Research Department at Reading Plus!

There is so much to share about all the exciting research going on in our department, but in this post I want to tell you about our latest publication in the April/May/June 2016 issue Reading Research Quarterly.

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Topics: Research